According to reliable sources, the Panasonic washing machine will be launched on March 28th by the United States, the first Panasonic cabinet washing machine Cuble Royal Platinum series. The biggest highlight of this product is the breakthrough in design. The integrated machine door combines technology and art to bring consumers a super high-end new product with “good value and good strengthâ€.
In recent years, the combination of home appliance manufacturers and retail giants is not uncommon. Especially with the expansion of China's consumption into an outbreak period, international brands such as Panasonic, with the broad and mature channels of Gome – nearly 1600 stores nationwide, can quickly reach the target users and release the competitive advantage of high-end products. To maximize the benefits of their respective businesses.
As we all know, China's “consumption upgrade†at the current stage is continuing to ignite the high-end home appliance market. Due to the improvement of mass quality awareness and aesthetic quality, consumers began to pay more attention to the design and decoration of products, emphasizing the overall texture of home appliances to bring a luxury of life. Therefore, the washing machine products gradually move closer to the “world of looking facesâ€, realizing the appearance of art, which is not only the development direction of intelligent and energy-saving, but also the only way for the evolution of high-end washing machines.
However, as a functional home appliance, the washing machine used to be placed in an inconspicuous position as a “BUG†in the home environment. This is precisely because the ordinary washing machine ignores the design and creates a uniform appearance of the product. Very affects the visual experience. Therefore, under the background of contradictions between market demand and industry status, efforts to create a "temperament" in line with high-end products has become one of the focuses of high-end brands.
As a major international brand, Panasonic has accumulated enough technical strength and R&D experience, so it has the ability to “go to the next level†and achieve a huge improvement in product design. It is understood that the core of the design of the new cabinet-type washing machine is to carry out a comprehensive structure and innovation and reorganization of the front door structure of the drum washing machine. For the first time in history, the washing machine has been upgraded from "opening the window" to "opening the door" and integrating at the same time. The details of operation, display, quality, etc., create an unprecedented temperament. For such an ultra-high-end product, the author speculates that it will use almost all advanced technologies such as Panasonic nanoe nano-ion deodorization technology, Ag+ photo-activated silver sterilization technology, and bipolar anti-cracking technology, which are bound to be both internal and external. Become a master of Panasonic laundry technology.
So, what kind of real face does this new product have, and what surprises it will bring us, March 28, let us wait and see!
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