Guangzhou Mingshi Lighting Design Co., Ltd. has been established since 1990 and has been in business for 18 years. In the face of a lighting design company that has witnessed every stage of China's lighting design from budding to early stage, we know its name and want to know more. Thus, in October 2008, the Aladdin Lighting Network interviewed reporter and the famous lighting general manager Huang Mincong face-to-face, together with the gorgeous picture of the famous lighting, from the past to the present, 18 years of history one by one
Huang Mincong, General Manager of Guangzhou Mingshi Lighting Design Co., Ltd., interviewed Lu Zhenzhen, editor of the channel of Aladdin Lighting Network Engineering Co., Ltd.
I have studied abroad in 1992 and determined that the domestic lighting engineering market has unlimited prospects.
Mingshi Lighting participated in a large number of government public cultural projects. Museum lighting is a field that has always been focused on: the Capital Museum, the Fujian Museum, the Shenzhen Museum, the Hainan Provincial Museum and many other projects are numerous; the urban construction field is also sufficient to reflect the strength of the famous lighting: the Pearl River and the River Cross-Strait Project, the lighting plan of the central city of Guangzhou Wait. As Huang said: Focus on professionalism and artistry has always been the pursuit of lighting design for famous lighting.
How does the real lighting find the lighting engineering market?
In the 1990s, the domestic construction industry flourished. As a piece of design, lighting implied a huge city. Huang always saw this prospect. In 1992 and 1993, he went to Germany, France, Italy and Spain. Study tours. Through comparison, Mr. Huang feels that the development of domestic lighting projects is still relatively primitive, but it has also identified a huge space for development in this field.
In that foreign study, Mingshi Lighting became the first Chinese company to establish business relationship with foreign well-known product brands such as ERCO. Since then, GE, PHILIPS, ORSAM and other companies have considered the strength and style of the famous lighting, and have established a stable cooperative relationship with it. Mingshi Lighting also co-organized the first China Distributors Association of PHILIPS. So far, Mingshi Lighting's stable business relationship with these companies has been going on for more than 10 years and is still going on.
2 to 3: Proportion of foreign and domestic products for real-life lighting applications
Mingshi Lighting maintains a long-term and stable cooperative relationship with well-known foreign lighting companies, but in recent years it has also paid attention to the application of domestic lighting products: At present, the ratio of foreign and domestic products to real-name lighting applications is 2:3. General Huang introduced it.
Regarding the differences in lighting products at home and abroad, Mr. Huang clearly pointed out that the current domestic lighting products undoubtedly have a large price advantage, but the quality difference is also very obvious, especially in the configuration and engineering gap. For example, Mr. Huang said: For example, ERCO lamps have almost 10 times the price difference with domestic similar products, but they are obviously superior to domestic similar products in terms of function and quality. In the engineering cases led by Mingshi Lighting, some professional lighting fields with special needs, such as museum lighting, generally use foreign products; other general lighting fields use domestic products such as DECO, Shengya and many more.
Huang Mincong, General Manager of Guangzhou Mingshi Lighting Design Co., Ltd.
4-5 years: training a lighting designer who can stand alone
According to Mr. Huang, the current design team of Mingshi Lighting is 8 people, specializing in museum lighting design, building exterior lighting design, power distribution control, animation display, plane performance map, etc. Each person has their own special expertise.
Famous lighting will generally take a young lighting designer into a talented person for 4-5 years. The cultivation of young lighting designers by Mingshi Lighting is generally divided into three parts: one is professional skills training: please come to the European Lighting Society and other domestic and foreign lighting experts, lighting design experts to provide training, and provide opportunities for study and visit abroad. The lighting designer knows the latest technology; the second is the actual combat improvement. The designers who enter the real-name lighting will have many opportunities to enter the engineering site, solve the on-site problems with the experienced seniors, deal with the owners' questions, and solve the engineering problems. Enhance the experience of dealing with problems on the spot; the third is the edification of corporate culture. In the file cabinet of Mr. Huang, the reporter saw two beautifully-packed corporate brochures, which were written by famous employees, such as essays and design sentiments. Mr. Huang requires that every employee who studies and travels must submit homework and write down his feelings and experiences, and then he personally approves. In the design process, we need to communicate with the owners and express their design intent. In this way, they can exercise their expressive ability. General Huang told reporters.
4 years ago has been concerned about LED
What is the future of China's lighting design? Mr. Huang said that the booming developments in Beijing and Shanghai in recent years are obvious to all. Guangzhou has a low degree of uniqueness and low technical content due to its product's counterfeiting ability. But the future of Chinese lighting design is foreseeable. At the same time, professional and scientific competition is inevitable.
As a new energy LED, Mingshi Lighting has been paying attention four years ago, and it still believes that its future is unlimited. Mr. Huang said that LED technology problems such as heat dissipation will always be solved. The evolution of the times has made it impossible to solve the problem through technology. Therefore, technical problems such as heat dissipation of LEDs will eventually be solved. Therefore, Mr. Huang believes that LED has a strong vitality. With the extensive use of solar energy and wind energy, the application of LED green environmental protection lighting energy will become a trend.
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