There is only one week left on December 1st, which is the final time for the official implementation of the "flat-panel TV energy efficiency limit and energy efficiency rating". The implementation of this standard will cause nearly 15% of LCD TVs in the market to face delisting. On the other hand, some analysts pointed out that there are still two major problems in the implementation of the new standard.
The complete machine maker said that it has no effect. The "flat-panel television energy efficiency limit and energy efficiency rating" that was released as early as June has finally been implemented. In addition to limiting the passive standby power of the flat panel TV, the standard also divides the energy efficiency rating of the flat panel TV when the whole unit is turned on. The standard divides the energy efficiency rating into three levels, of which the three energy efficiency indexes for LCD TVs are 1.4, 1.0 and 0.6, respectively. Previously, according to the inspection results of relevant state departments, according to the energy efficiency standards to be implemented, the current level of energy-efficient LCD TVs on the market is only 2.4%, the proportion of the secondary is 10.8%, the level 3 accounts for 72.3%, and the LCD has 14.5%. TV does not meet the standard. According to the standards, Level 1 energy efficiency is the most efficient product, Level 2 is the energy conservation evaluation value, and it is the minimum requirement for energy-saving product certification. Level 3 is the limit value, which is the minimum market entry threshold. This also means that 14.5% of LCD TVs on the market will face delisting.
Although strict control of energy efficiency will lead to market reshuffle, a number of machine manufacturers have said that this will not affect the market.
Shen Jinggang A (000016, closing price 5.43 yuan) external responsible person Niu Jing told the "Daily Economic News" reporter, the company's current energy efficiency products have basically been cleared, the products produced can meet the standard requirements. At present, one- and two-level energy-efficiency products are mainly used in first-tier city stores, and second-tier energy-efficiency products are often used in second-tier and third-tier cities or rural markets. The person stated that the company’s products were also tested by a third party, so the company can say that it is ready in the face of the coming implementation date.
TCL (000100, closing price of 3.67 yuan), said He Shuhua, the representative of the securities company, the company's products have been focused on energy conservation from the beginning, the company's "natural light" technology reflects this, plus after a longer period of preparation and Digestion, there are no problems with the products currently on the market.
He Wei, an analyst at Everbright Securities, said that the setting of energy efficiency rating is actually a good thing for Dachang. The development trend of the industry is the promotion of LED. TVs with LED backlight sources have absolute advantages in terms of brightness, power consumption, viewing angle, and refresh rate. Energy saving is also something that manufacturers would have done before, but the threshold of energy efficiency is Some miscellaneous brand TVs will cause an impact. After the standard is implemented, it can effectively block the market for non-brand assembled products, which is beneficial to the clean-up of the market. As for plasma TVs, less than 5% of the shares indicate that they are not mainstream, and further shrinkage of the market is inevitable.
The implementation period of the rules is too long. An industry analyst who asked not to be named told reporters that the implementation of energy efficiency standards actually has two problems worth considering.
One of them is the transfer of cost. According to the source, the reason why companies have just started to respond negatively to energy efficiency standards is that the biggest reason is the increase in costs. It is not ruled out that after the implementation of the energy efficiency standard, the manufacturer will transfer the increased cost of this part to the consumer in some way.
The second problem is that the implementation period of the "Regulations for the Implementation of Energy Efficiency Labeling for Flat-panel TVs" is too long.
According to regulations, although the "flat-panel TV energy efficiency limit and energy efficiency rating" is formally implemented on December 1, the "Regulations for the Implementation of Energy-efficiency Labeling for Flat-panel TVs" will be implemented on March 1 next year and will be shipped before March 1, 2011. Or imported products can also be delayed until March 1, 2012 by pasting energy efficiency labels. In other words, all products on the market will not be labeled with energy efficiency until March 1, 2012. In the one-year buffer period, there will be cases where the compliance and non-compliance products are listed together.
The person reminded that in the buffer period does not rule out unscrupulous businesses tampering with product delivery time and other circumstances. Therefore, consumers are better able to choose products with energy efficiency labeling during the buffer period. Although the price is relatively high (does not rule out that the merchants will conduct price promotions for non-compliance products), in the long-term interest, it is the best choice.
The complete machine maker said that it has no effect. The "flat-panel television energy efficiency limit and energy efficiency rating" that was released as early as June has finally been implemented. In addition to limiting the passive standby power of the flat panel TV, the standard also divides the energy efficiency rating of the flat panel TV when the whole unit is turned on. The standard divides the energy efficiency rating into three levels, of which the three energy efficiency indexes for LCD TVs are 1.4, 1.0 and 0.6, respectively. Previously, according to the inspection results of relevant state departments, according to the energy efficiency standards to be implemented, the current level of energy-efficient LCD TVs on the market is only 2.4%, the proportion of the secondary is 10.8%, the level 3 accounts for 72.3%, and the LCD has 14.5%. TV does not meet the standard. According to the standards, Level 1 energy efficiency is the most efficient product, Level 2 is the energy conservation evaluation value, and it is the minimum requirement for energy-saving product certification. Level 3 is the limit value, which is the minimum market entry threshold. This also means that 14.5% of LCD TVs on the market will face delisting.
Although strict control of energy efficiency will lead to market reshuffle, a number of machine manufacturers have said that this will not affect the market.
Shen Jinggang A (000016, closing price 5.43 yuan) external responsible person Niu Jing told the "Daily Economic News" reporter, the company's current energy efficiency products have basically been cleared, the products produced can meet the standard requirements. At present, one- and two-level energy-efficiency products are mainly used in first-tier city stores, and second-tier energy-efficiency products are often used in second-tier and third-tier cities or rural markets. The person stated that the company’s products were also tested by a third party, so the company can say that it is ready in the face of the coming implementation date.
TCL (000100, closing price of 3.67 yuan), said He Shuhua, the representative of the securities company, the company's products have been focused on energy conservation from the beginning, the company's "natural light" technology reflects this, plus after a longer period of preparation and Digestion, there are no problems with the products currently on the market.
He Wei, an analyst at Everbright Securities, said that the setting of energy efficiency rating is actually a good thing for Dachang. The development trend of the industry is the promotion of LED. TVs with LED backlight sources have absolute advantages in terms of brightness, power consumption, viewing angle, and refresh rate. Energy saving is also something that manufacturers would have done before, but the threshold of energy efficiency is Some miscellaneous brand TVs will cause an impact. After the standard is implemented, it can effectively block the market for non-brand assembled products, which is beneficial to the clean-up of the market. As for plasma TVs, less than 5% of the shares indicate that they are not mainstream, and further shrinkage of the market is inevitable.
The implementation period of the rules is too long. An industry analyst who asked not to be named told reporters that the implementation of energy efficiency standards actually has two problems worth considering.
One of them is the transfer of cost. According to the source, the reason why companies have just started to respond negatively to energy efficiency standards is that the biggest reason is the increase in costs. It is not ruled out that after the implementation of the energy efficiency standard, the manufacturer will transfer the increased cost of this part to the consumer in some way.
The second problem is that the implementation period of the "Regulations for the Implementation of Energy Efficiency Labeling for Flat-panel TVs" is too long.
According to regulations, although the "flat-panel TV energy efficiency limit and energy efficiency rating" is formally implemented on December 1, the "Regulations for the Implementation of Energy-efficiency Labeling for Flat-panel TVs" will be implemented on March 1 next year and will be shipped before March 1, 2011. Or imported products can also be delayed until March 1, 2012 by pasting energy efficiency labels. In other words, all products on the market will not be labeled with energy efficiency until March 1, 2012. In the one-year buffer period, there will be cases where the compliance and non-compliance products are listed together.
The person reminded that in the buffer period does not rule out unscrupulous businesses tampering with product delivery time and other circumstances. Therefore, consumers are better able to choose products with energy efficiency labeling during the buffer period. Although the price is relatively high (does not rule out that the merchants will conduct price promotions for non-compliance products), in the long-term interest, it is the best choice.
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