What kind of TV is a popular and popular product? According to the "2017 China TV Consumption and 2018 Trend Forecast Report", the overall product positioning and market promotion direction of the Chinese flat-panel TV industry in 2017 have become the same, and large-scale high-end TVs have become the common point of product positioning for color TV companies. Keywords such as “big screenâ€, “narrow borderâ€, “full screen†and QLED became popular words in the color TV consumer industry in 2017, especially the emergence of large screens above 75 inches, which set off a new wave of trend in the color TV market , Attracting the rush of major manufacturers. In this trend, Samsung has a large number of 75-inch flagship products and QLED quantum dot TV products, becoming the leader in the new normal market.
At CES2018, Samsung released a new generation of QLED series TVs. With excellent color performance, humanized art design and unprecedented wide color gamut, large-screen quantum dot TV became the focus of the exhibition. Quantum dots are considered to be the future of display technology. They are the most stable, mature, and best-displayed technology in large-size display devices. Because of this, Samsung ’s Quantum Dot TVs have continued to receive consumer attention during the marketing process, and have formed a high-end, new technology, high-quality product image. The latest products have also been the object of many manufacturers to follow. At present, with the full popularity of high-definition film sources and the rapid landing of ultra-high-definition film sources, people are increasingly pursuing the impact of high-definition picture quality, which makes 75-inch large-screen TVs become living rooms. The mainstream choice of life, the era of 75+ large screens is coming.
Samsung's 75-inch QLED TV Q8C will open the era of large TV screens
Starting from 2016, 55-inch to 65-inch TVs in the color TV market began to dominate the mainstream market. However, as the middle class continues to rise and consumption levels continue to rise, people are buying larger and larger TV screens, which has led to a larger and larger color TV market. According to the statistics of the "Recommended Specification for the Mainstream Size of Flat Panel TVs in the Living Room" formulated by the China Electronics Video Industry Association, sales of 55 and 65 inches account for one-third of the overall sales of color TVs, and TV sizes exceeding this range are becoming living rooms. TV is the first choice, and the growth rate is faster than the first two. Professionals predict that 75-inch TVs will become the TV sizes that consumers are more interested in buying in 2018. For this reason, Samsung, which has always led the industry in the display industry, began to dominate the 75-inch large-screen trend, and successively launched a variety of heavyweight new products with a main size of 75 inches.
New choice for living room living-Samsung 75-inch QLED large screen TV
As we all know, the viewing experience on the large screen is unparalleled. At a gold viewing distance of 2 to 3 meters, a 75-inch TV can already give people a sense of reality. Samsung QLED TV is also the world's first TV product that can restore 100% color rendering volume, and can accurately display the color space of DCI-P3. This means that the Quantum Dot TV can restore all colors at any brightness level. The ultra-high color gamut coverage can present the most realistic colors and glorious details at a glance.
Since the famous American scientist Baird invented the world's first eight-inch TV in 1924, bigger, clearer, thinner, and better picture quality has always been the direction of the TV industry. As a leader in the display field, Samsung has been committed to manufacturing large-screen TVs with new material panels, and hopes to consolidate and enhance its position in the high-end TV market with more competitive products. At this CES2018 exhibition, Samsung launched the world's first home 146-inch modular TV-The Wall. The Wall is a MicroLED TV, which has the advantages of ultra-high brightness, low power consumption, ultra-high resolution and high color saturation of the LED screen, while the miniaturized LED lamp makes the graininess become normal within the normal viewing distance. visible. In addition, the borderless design can seamlessly splice the modules of The Wall, eliminating the restrictions on the screen size, and opening the first integration of walls and TV screens.
MicroLED technology brings unprecedented TV experience
From 75-inch QLED to 146-inch MicroLED, large-screen TVs are just the tip of the iceberg of Samsung's development in the field of technology. Redefine the possibility of TV, make the living room life more colorful, do what you want to do through artificial intelligence technology, change the existing life, and achieve a truly smart home. This is exactly the new normal that Samsung expects to create in the future. Is normality consistent with most people's dream life? I believe everyone has their own answer.
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